May 19, 2024  
2022-2023 University of Wyoming Catalog 
    
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2022-2023 University of Wyoming Catalog [ARCHIVED CATALOG]

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FCSC 3173 - Visual Merchandising and Promotion

Credits: 3
Principles of visual merchandising, consumer behavior for effective promotions, and selling techniques are discussed. Topics include brand development, advertising, visual display, publicity, fashion shows, special events, store space planning and layout. Students will have hands-on experience with several techniques.


When Offered (Offered alternating fall semesters, odd years)
Former Course Number [4173]


Prerequisite: FCSC 1180  and FCSC 2188 .


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