Nov 23, 2024  
2019-2020 Catalog 
    
2019-2020 Catalog [ARCHIVED CATALOG]

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MKT 3210 - Introduction to Marketing


Credits: 3
An investigation of the marketing discipline with emphasis on vocabulary; principles; functional interrelationships; marketing strategies, practices and problems in national and international environments.


Prerequisite: sophomore standing and completion of COM1.



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